Most of you who jumped on this blog post might be curious that how I started getting affiliate sales on Amazon Associates. It pretty much seems impossible to generate affiliate sales until you hit the bullseye. I have been there; I kept putting out articles and videos, but nothing moved the needle.
I’m happy to report that now I have started getting affiliate sales on Amazon Associates, and I couldn’t be more excited. I’ve decided to share some nuggets of wisdom with others, so that other niche site builders and beginner affiliate bloggers could also win.
I have a few tips that I’ll share right off the bat, but before I move on to the tips that could turn things around for you, please read the following disclaimer:
Please be advised that I’m no expert at Amazon Associates. Don’t consider this blog post as advice. I’d highly recommend reading the terms of service of Amazon Associates or reach out to their support for queries. I’d only be sharing my opinions based on the experiences, and I might be wrong about these things.
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The majority of the readers would skip past this section and jump straight to the tactics on getting affiliate sales. It’s alright; it’s human psychology and basic consumer behavior. We want solutions within no time.
Here’s the secret that you might not read in the tips below: you got to be patient, otherwise, you’d quit too early.
Let’s get to the point.
How I Started Getting Amazon Associates Affiliate Sales
Some of you would skim through the blog post, read the sub-headings, and walk away, which is fine, but let me tell you that cream is underneath every sub-heading. So don’t miss out on the secrets that could turn your affiliate marketing business upside down. Here are the affiliate marketing success secrets that are working for me:
1. Don’t Stick to a Single Niche Website
One of the biggest mistakes I did with Amazon Associates is that I stuck with one niche site for three years — it yielded some results in the first year, and then the graph dropped. I kept on putting out content from time to time, but once the content cluster was outranked by the competition, the niche site dropped to zero affiliate commission.
The bottom line is that always diversify your affiliate site business. Explore new niches and build a new niche website every six months. You got to have a portfolio of niche websites to be able to earn handsome commissions through Amazon Associates or affiliate programs.
2. Get to Know When to Get Rid of a Niche Website
If you start five niche websites over a course of time, all of the websites won’t perform the same. Maybe, two of them would remain ahead of the whole portfolio, the other two show slow progress, and the last one shows no sign of growth even after a year. On the flip side, maybe, four out of five sites of yours become successful over time. So it’s hard to predict the trajectory of a niche website.
The point is that you should know when to shut down a niche website that isn’t going anywhere. Experts think that a website could take up to two years to take off, but I think a niche website starts to show you signs of where it’s going fairly quickly. I started a niche website in the tech niche which started getting organic visitors after 15 days of the launch. On the other hand, I gave a pet niche website a year, but it didn’t get over two dozen organic visitors in 12 months, so I got rid of that niche website. So you’ll be better off if you know when to flip a niche website or when to get rid of it.
3. Focus on the Topic Clusters
What’s a topic cluster? When a blog or niche site publishes multiple yet relevant articles around the same topic, it’s called a topic cluster. It’s an excellent technique to drive more organic traffic to the website. All you need to do is find out what articles are performing well, and come up with more similar yet useful articles to dominate the SERP.
If you’re wondering how someone would know about the top articles of their website, they simply need to go through your site’s analytics and pick the articles that are well-ranked in the search engines, and you’re getting constant traffic on them. Create more articles around those topics to dominate a specific segment of the search. Once you have a bunch of similar articles that are answering similar questions around the same topic, it’ll be called a topic cluster.
4. Response Posts Make a Difference
The majority of the SEOs rave about writing reviews, buyer guides, and informational posts all the time, but only a handful of them talk about writing response posts that answer specific questions.
I’m no SEO expert, but when I start a niche website, I start with the response posts, which brings the early visitors to the article, and it eventually sets the tone. When a site starts getting organic traffic quickly, the algorithm puts the site in search engine’s good books.
You shouldn’t just rely on the response posts either. Rather, try to create a mix of product reviews, buyer guides, informational posts, and response posts. However, one of my niche sites started getting a couple of affiliate sales just on 20 initial response posts, which validates my point.
5. Product Tables for Affiliate Products
When most of us hear about the product tables for Amazon Associates, we immediately think about AAWP or Amalinks Pro. They sure are fantastic Amazon affiliate marketing tools, but I simply stick to WordPress default tables for creating product tables. Such tables don’t affect the page loading speed of the blog posts, even though I’m using the fastest WordPress theme for blogs and niche websites. Furthermore, I highly recommend reading a theme-comparison blog post to help you understand that which is a better theme among Kadence and GeneratePress.
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It doesn’t end here; I come up with transparent product pictures and design custom checks-out buttons.
The downside of my method is that it usually works best for non-Amazon Associates niche websites. A lot of niche website builders think AAWP or Amalinks Pro is a must-have tool for an Amazon Associates niche website.
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Since you can’t download or copy images from Amazon, you might think that tools like AAWP and Amalinks Pro are inevitable. I think you’re right to some extent, especially when you’re promoting dozens of products through Amazon. I tested an AAWP alternative plugin for Amazon Associates, but it didn’t work out very well.
6. Reusable Blocks in WordPress
One of the best features of the WordPress Gutenberg update was the “Reuseable Blocks.” What it does is that you can save any block in WordPress for later use. I wasn’t the biggest fan of block editor, but ever since I discovered the reusable block option, I’m kind of like this update.
I usually make affiliate product tables once and use them across the site. Moreover, it allows me to plug the affiliate products into old, relevant blog posts within a fraction of a second. I have been noticing an increase in affiliate link clicks and conversion after infusing Reusable Blocks into the monetization strategy.
7. Use the Product You’re Promoting
Personal experience goes a long way. The very first niche website that started bringing affiliate sales was a tech gadget site. I have had the gadget long before starting the site. I learned that when you have a product to experience, test, and review, it makes all the difference.
I didn’t write articles as an expert on the product, but instead, I tried to share my experience along the way. Not only did it help me understand the product better, but it also brought authenticity to the niche website. When you talk about the product you’re using, your voice becomes authoritative. That’s what we need from an affiliate marketer. I have promoted hundreds of products over the past few days, but I could mostly earn commissions from the ones which I bought, experienced, and then promoted. So that’s a big takeaway if you want to start an Amazon Associates niche website and make it successful.
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How Would You Start an Amazon Associates Affiliate Website?
I’m sure some of you would be excited to start a niche website and monetize it through Amazon Associates. Plus, my tips on getting affiliate sales on Amazon Associates program would come in handy.
When I was getting into affiliate marketing, it looked impossible to convert the visitors into buyers. The conversion was a huge problem on my blogs and niche websites, but then I started applying tactics that I shared with you, and things turned upside down.
I’m glad to share the affiliate marketing secrets with you.
Now it’s your turn to respond to me.
Answer my question:
How would you start an Amazon Associates affiliate website?